
ABOUT US
OUR MISSION
Our mission at fiction is to empower individuals to express their unique beauty. We are dedicated to producing the finest eyelashes, designed to highlight the eyes, the windows to the soul. We commit to surpassing industry standards with our innovative products, ensuring that every pair of eyelashes produced is of unparalleled quality. At fiction, we aim to inspire confidence in our customers through our craftsmanship, while fostering a culture that values sustainability, creativity, and excellence.
OUR VISION
Our vision is to become a leading name in the world of beauty accessories, specifically renowned for our exceptional eyelashes that cater to an array of personal styles and preferences. We envisage fiction as a brand synonymous with quality, luxury, and elegance, setting new benchmarks in the industry. We aspire to empower our customers across Abu Dhabi and beyond, providing them with the tools to express themselves fearlessly through our products. Ultimately, we strive to innovate continuously, expanding our reach and influence, while remaining true to our commitment to sustainability and customer satisfaction.
